For those of you who don't know already, Fair JAKE is an environmentally and socially conscious fashion company that strives for individuality and quality in everything we make.
Both of us met at Ryerson University, while getting our Fashion Design degrees. Being the only two laid back, casually dressed fashion students, we soon realized we were two BC girls in the big TO. It was at this point, that we also found out we shared a love for nature, and had passions rooted in the environment; so not much could keep us from moving back west. Vancouver is the perfect backdrop for us to get inspired and to create, and so, naturally, we decided to set up shop here, for our eco-friendly fashion line. We then started selling our accessories at markets and got involved in the craft fair scene; however, we were eager to expand and so, we are taking a break from the market scene and will be focusing our energy on our new spring/summer women’s wear collection!
We hope you follow along with us through this transition as we
grow our brand and explore a new path. But no need to worry, all of our
accessories and home décor goodies can still be found on Etsy! http://www.etsy.com/shop/FairJAKE?ref=pr_shop
We know so many women that are going through a similar
transition in their lives and we want to be there to support our friends! This
is why our collection will focus on evolving with your daily life. It will be a
work to evening line with pieces you can mix and match for any summer occasion.
Fair Jake’s focus is on balancing our lives so we are happy,
fulfilled, and accomplished. We want to be more to you than just a clothing
line; we want to be your community, your friend, your confidante.
Part of this balance, for us, is to be both a socially and an
environmentally conscious company; we look at everything from what fabric we
source, to where we produce our clothes, and how we package them. That is why
we use only natural or re-claimed fabrics, we produce locally, and we do
whatever we can to reduce our waste!
Inspired by our decision to grow Fair JAKE into a full-blown
women's collection, we thought it only suiting to take our inspiration from the
constant regrowth of the forest. As a tree grows it creates more and more
rings, adding another layer to its core. That is how we see ourselves at Fair
JAKE. We are not erasing our past or forgetting about all the beautiful
accessories we have made the last 2 years, we are just extending ourselves and expanding
on what we love to do.
We are so excited for this
next adventure!
- Love Alex and Kim
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